Vacay Swimwear Lands on Asia’s Largest Online Fashion Retailer

17 June 2019
By Laura Martino
Adelaide, Adelaide Fashion, Adelaide PR, Adelaide Public Relations, Fashion PR, GAT, Girl About Town, PR, Public Relations Adelaide,

Ten months since its debut on Australia’s largest online fashion retailer, Vacay Swimwear is now stocked among high-end designer brands on Asia’s leading fashion website, Zalora.

Specialising in vibrant male swim shorts, Vacay Swimwear has quickly become a summer staple for fashion-conscious males around the globe.

Following its popularity on The Iconic, the Australian label will supply for its Asian equivalent. Zalora is the number one online fashion retailer in its six countries of operation. Across Hong Kong, Malaysia, Singapore, Taiwan, the Philippines and Indonesia, Zalora has 14 million followers and traction of 41 million monthly visits.

“Zalora is lacking in men’s assortment of male swim and resort wear and Vacay Swimwear can fill that gap. The designs are fresh, young and have a contemporary twist that definitely caters to our market segment,” says Zalora Brand Acquisition Manager, Muhammad Zaim Jahasnum.

Co-Founders Jordan Kallios and Corey Decandia are stoked about their new international partnership, fueling them to expand Vacay Swimwear’s product offerings through new designs and resort wear.

Jordan Kallios says, “By tapping into Asia’s multibillion-dollar fashion market, Vacay Swimwear will now be exposed to countless shoppers across the six countries Zalora operates…

“Expanding into resort wear was a natural progression for our brand – with our new black or white linen shirts and caps, you can be decked out in head-to-toe Vacay for a stylish, effortless look,” says Jordan Kallios.
Vacay Swimwear creates high quality, fashionable and comfortable male swimwear and resort wear for the man who loves to ‘Vacay’ in style. Available to purchase online via Vacay Swimwear, The Iconic and now Zalora.
Vacay Swimwear Lands on Asia’s Largest Online Fashion Retailer
Laura Martino
DATE 17 June 2019

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